There are at least 200 ways to achieve a high Google ranking. We will discuss the ones that exhibit relevance and boost website SEO.
Strong social media signals such as posts, Facebook likes and Twitter re-tweets are at the top of the list.
Increase keyword strength by listing the keyword first in your title tag.
Use the keyword in your description tag.
Use the keyword phrase frequently on the page, but not so much as to not hurt your rankings.
Older pages have weight, but adding new pages are also recommended.
Pages should load quickly.
Include YouTube videos.
Update information frequently. Add or remove information instead of simply rewording.
Use backlinks and internal links without cluttering a page.
Remove broken links to show you are not neglecting the site.
Use bullets and numbers to make the site reader friendly.
Use significant file names, alternative text, titles, descriptions and captions for images.
Bing rankings can be just as critical to your website as Google rankings are. Keywords are important for ranking high, but placement of the keyword in the title isn’t as significant on Bing. Older pages rank highest in Bing than new pages do. Social signals, internal links, backlinks and fast-loading pages share almost equal importance on Bing as in Google.
AdWords is Google’s pay-per-click advertising links that use keywords to show up in a Google search. You pay only if someone clicks on the advertisement, and you can easily set limits so as to stay within your advertising budget. You also have the option to include these ads on Google’s partner sites—AOL.com, Ask.com and Netscape.
The more user-friendly your site is the more crawler-friendly it will be. As always advertising is going to be a helpful factor in increasing site visitors to support high rankings.
Asked David to do some advertising for our social media and truckload sale event. He produced some videos and banner ads and put an entire hot tub event campaign together for me which was great saved me a lot of work and it was professional done which was nice. If anyone needs help with social media advertising i would highly recommend looking at getting David to help you.
As a fellow Landscape Ontario member, I reached out to Jo Riding of Karma Creative Solutions a few months back to discuss the upcoming revamp of our website. Karma Creative has worked with and earned the trust of several professional landscape businesses in Ottawa and that was what set my mind at ease.
I mainly worked with David Riding at the time to set up the transition process of our site as well as the fine details. David made sure that all of my questions and "site tweaks" were taken care of. We even had a few good laughs during the process. I am an absolute stickler for quality and making sure things are on point and I never once sensed that they were trying to rush me through the process so they could just get paid.
I could go on and on! Bottom line is they provided me with good service in a timely manner and left me feeling comfortable that I made the right decision. I will be working with them in the future on several other projects/advertising needs. A big thank you to "Team Karma"
Natural Impressions Landscaping Inc.
I love the website you created for my business, Elegant Strategies for your home. It's both functional and very attractive. I've had several compliments on it, and am quick to attribute the site work to Karma Creative Solutions. I also appreciated the time you took to train me sufficiently to maintain the site myself and, in particular, adding new posts and pages.
I am the General Manager for the Caneast Shows. We produce 5 consumer shows per year in the Ottawa area. Karma Creative Solutions has been part of our team for several years and we can't say enough good things about Jo and Janna. In the last year in particular, they have raised the bar in so many areas. Our social media presence has never been stronger, our websites have been rebuilt and brought into the 21st century, and our overall marketing strategy has yielded greater attendance number at all of our events. Karma not only executes the tasks professionally, they have also offered invaluable advise and guidance in streamlining our processes and assisting with the overall efficiency of our company.
I am the Executive Director for the Canadian Spine Society. Our Society has used Karma to develop our professional website, to create our public information website and to produce all the material for the Canadian Spine Research and Education Fund. In every instance their work has been outstanding, on time and under budget. That is an amazing record. We will certainly continue to use Karma.